Tamie McGowen with Caltrans says, unless there are major problems on the roads or Amber Alerts, the message will be on display through tonight...
"...and then we will sporadically use it on occasion to remind motorists that they need to continue joining us in this aggressive action to save water during this drought."
"We typically use (the signs) for traffic safety messages," says McGowen, "but in this case we worked with the Federal Highway Administration and because the governor has declared an emergency in terms of this drought we are able to get out there a very important message."
McGowen says the "Help Save Water" message will be on display through tonight and intermittently when there are no critical emergency or traffic safety messages or "Amber Alerts."
McGowen also says Caltrans is cutting back, by 50 percent, on the amount of water it uses to irrigate landscaping along the state's highways. She says the agency will also stop washing its vehicles, except when necessary for safety reasons.
Governor Jerry Brown has called on all Californians to voluntarily reduce water usage by 20 percent.
January brought above-average rainfall and snow to much of California, partly due to El Niño. But forecasters say the ocean warming condition is "taking a break" for the next week or longer.
The U.S. Drought Monitor says, other than a slight reduction in exceptional drought in the northern Sierra, it needs more time to assess impacts of the recent moisture on California's long-term drought.
California regulators have made modest adjustments to water conservation requirements for cities.
The second measurement this winter of snowpack in the Sierra Nevada was 130 percent of average. State water officials say the snowpack will help reservoir recovery.
California's water conservation rate dropped to 18 percent in December. But water regulators say the state continues to meet its long term goals.