The number of passengers arriving in Reno by air has dropped by 30 percent over the past decade. To encourage new service, airport operators want to create two programs.
A Travel Enhancement Fund would market new flights to passengers. A Risk Mitigation Program would reduce airline losses if the enhancement fund doesn’t work. Tourism-related businesses contribute a half-million dollars a year to marketing, but Airport CEO Marily Mora says that’s not enough.
“And specifically the tourism community is kind of saying to us that the business community benefits from these new flights so lets do a partnership between both business and tourism. Lets try to make the pot of money bigger so that we can have more impact.”
~Marily Mora, Airport CEO
Mora isn’t ready to say how or how much money would be raised from businesses. The airport recently hired a Vice President of Air Service Development from Guam where business taxes pay for similar marketing funds.
Currently, ski resorts and hotels contribute $500,000 a year to a marketing fund for air service.
"Background" ozone pollution levels in Northern California and Nevada could approach the limit of a proposed new federal air quality standard.
The latest seasonal drought outlook from the National Weather Service shows the drought in California, and much of Nevada, persisting and intensifying through December.
(AP) - Ranchers are telling a Nevada state panel that despite ongoing regional drought, there's plenty of grass on the range and they want to be allowed to turn cattle out to graze on it.
(AP) - Nevada has received funding to bring on 290 AmeriCorps volunteers to serve at more than 60 nonprofits in the next year.
A slight decrease in severe drought in the last week for one part of California and Nevada saw an increase in the intensity of exceptional drought.