The Kings announced Thursday that fans will be able to buy gear from the official team store and pay for tickets with the digital money beginning March 1. Purchases will be processed through BitPay, which accepts the digital dollars and pays the Kings in cash.
Bitcoin users buy digital money and load it onto a virtual wallet. Unlike government-issued money, the value of Bitcoin fluctuates rapidly. At one point Thursday, the value of one Bitcoin was worth nearly $850.
Kings owner Vivek Ranadive said the new payment method is part of his model for "NBA 3.0, which focuses on investments in technology, globalization and deep community partnerships."
Sacramento Kings Coverage
The Sacramento Kings have released an updated work plan for the new downtown Sacramento arena than had been released before.
A judge has ruled a lawsuit over a non-binding term sheet between the City of Sacramento and the Sacramento Kings is without merit. But, the judge says the plaintiffs may amend the lawsuit to target the recently-approved arena project.
A new Sacramento arena hasn't been built yet, but the team is already selling the arena experience in a new office downtown.
The council voted 7-2 Tuesday night in favor of the new arena project. Many of the people who spoke against the arena project at the city council meeting have gone to court to try to undo the council's decision.
Six members of the Sacramento City Council and the Mayor voted to build a $477 million arena where much of the Downtown Plaza Mall sits now.