Dear Name,
CapRadio’s budget year ends on June 30. As a member-supported public radio station, this means that we need your support to ensure CapRadio's financial stability now and in the future.
The public radio system is navigating one of the most challenging periods of time for fundraising in the 20+ years that I’ve been at CapRadio. Beyond NPR’s recent layoffs, many other member stations are having a difficult year as well. It’s been hard for some listeners to give, and as my peer in the system stated: “Flat membership giving is the new up.”
Thankfully, CapRadio members have helped us create one of the strongest membership programs in the nation. And that’s because of their steadfast support and belief in the work we do to help create a more informed, engaged and inspired community. As a previous member, your last gift on [LAST GIFT DATE] showed your dedication to CapRadio's mission.
Renewing your commitment to CapRadio now will directly contribute to sustaining the news, music and cultural programming that your community relies on. Your generosity will help us weather this difficult time and continue delivering our essential nonprofit services.
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