Skip to content
CapRadio

CapRadio

signal status listen live donate
listen live donate signal status
listen live donate signal status
  • News
    • beats
    • State Government
    • Environment
    • Health Care
    • Business
    • Arts and Lifestyle
    • Food and Sustainability
    • PolitiFact California
    • California Dream
    • Videos
    • Photos
  • Music
    • genres
    • Classical
    • Jazz
    • Roots
    • Eclectic
    • Videos
    • Daily Playlist
  • Programs + Podcasts
    • news
    • Morning Edition
    • All Things Considered
    • Marketplace
    • Insight
    • The View From Here
    • music
    • Acid Jazz
    • At the Opera
    • Classical Music
    • Connections
    • Excellence in Jazz
    • Hey, Listen!
    • Insight Music
    • K-ZAP on CapRadio
    • Mick Martin's Blues Party
    • Programs A-Z
    • Podcast Directory
  • Schedules
    • News
    • Music
    • ClassicalStream
    • JazzStream
    • Weekly Schedule
    • Daily Playlist
  • Community
    • Events Calendar
    • CapRadio Garden
    • CapRadio Reads
    • CapRadio Travels
    • Ticket Giveaways
  • Support
    • Evergreen Gift
    • One-Time Gift
    • Corporate Support / Underwriting
    • Vehicle Donation
    • Stock Gift
    • Legacy Gift
    • Endowment Gift
    • Volunteering
    • Benefits
    • Member FAQ
    • e‑Newsletter
    • Drawing Winners
    • Thank You Gifts
  • About Us
  • Contact Us
  • Close Menu

Corporate Support

Businesses, organizations and nonprofits reap measurable benefits when they sponsor CapRadio. CapRadio's combination of on-air and online programming delivers a significant audience of educated and influential consumers. CapRadio represents the largest audience of educated, affluent, and engaged audiences available. On-air and online messaging, highlight businesses and organizations that share in the mission and ethos of CapRadio. As a corporate supporter, businesses engage and inform listeners about products, services and events in the communities we serve, combining philanthropy with marketing.

Benefits of Corporate Support Sponsorships

  • Access a Difficult-to-Reach Audience. Public radio listeners are a concentrated audience comprising consumers and business decision-makers. Other marketing tactics often won't reach them or can only do so at significant expense.
  • Create a Strong Emotional Bond with Listeners. 75% of public radio listeners state that when price and quality are equal, they prefer to buy from companies and organizations that support public radio. In addition, 88% of public radio listeners have a more positive opinion of a company when it supports public radio. Long story short, with an on-air underwriting sponsorship, you can build a strong positive emotional bond between you and the station's listeners.
  • Deploy Competition-Free Non-Promotional Messaging. Because of the non-commercial nature of public station broadcasting, sponsorship messages tend to stand out and be heard. Research shows the public radio listeners do not “tune-out during sponsor breaks. Less than three messages are aired in each break and CapRadio airs less than three minutes of messaging per hour.
  • Combine Philanthropy with Marketing. Public radio sponsorship blends philanthropy and effective marketing. Your sponsorship announcements convey that you are a community leader that supports a good cause.

On-air Corporate Support

  • (:15) seconds in length
  • Two radio formats, News/NPR/Entertainment and Classical/Jazz
  • Announcements read live by CapRadio hosts

Digital/Online Corporate Support

  • Run of site web and mobile display messaging
  • Streaming audio pre-roll gateways (four streaming stations)
  • Podcasts
  • The CapRadio App
 

We Get Support From

View the businesses that we get support from.

CapRadio Media Kit

Please contact CapRadio's Director of Corporate Support at (916) 995-8801 to obtain a current radio media kit including program information, demographics, etc.

Request a Media Kit

Contact Us

Paul Adams
Director of Corporate Support
Mobile (916) 995-8801
Office (916) 278-8974 
paul.adams@capradio.org

Lisa Cooper
Corporate Support Executive
(916) 278-8952

Diane Dulberg
Corporate Support Executive
(916) 278-8932

Mary Kate Grimaldi
Corporate Support Executive
(209) 581-8188

Kelly Morrison
Corporate Support Executive
(916) 278-8977

Brittani Fine
Corporate Support Administrative Assistant
(916) 278-8985
brittani.fine@capradio.org

Cheryl Randall
Traffic Manager
cheryl.randall@capradio.org

 We Get Support From:
Become a Supporter 
We Get Support From:
Become a Supporter
 We Get Support From:
Become a Supporter 

Back to Top

  • CapRadio

    7055 Folsom Boulevard
    Sacramento, CA 95826-2625

    • (916) 278-8900
    • Toll-free (877) 480-5900
    • Email Us
    • Submit a News Tip
  • Contact Us

  • About Us

    • Contact Us / Feedback
    • Coverage
    • Directions
    • Jobs & Internships
    • Mission / Vision / Core Values
    • Press
    • Staff Directory
    • Board of Directors
  • Listening Options

    • Mobile App
    • On Air Schedules
    • Smart Speakers
    • Playlist
    • Podcasts
    • RSS
  • Connect With Us

    •  Facebook
    •  Twitter
    •  Instagram
    •  YouTube
  • Donate

  • Listen

  • Newsletters

CapRadio stations are licensed to California State University, Sacramento. © 2021, Capital Public Radio. All Rights Reserved. Privacy Policy | Website Feedback FCC Public Files: KXJZ KKTO KUOP KQNC KXPR KXSR KXJS. For assistance accessing our public files, please call 916-278-8900 or email us.