We Get Support From:
Become a Supporter 
 We Get Support From:
Become a Supporter 

Apple Expected To Buy Beats Electronics

NPR
Friday, May 9, 2014

Copyright 2018 NPR. To see more, visit http://www.npr.org/.

The deal is worth more than $3 billion, according to the Financial Times. The headphone maker and music streaming distributor was founded by hip-hop star Dr. Dre and record producer Jimmy Iovine.

Transcript

STEVE INSKEEP, HOST:

NPR's business news starts with iPhones and headphones.

Apple is set to buy Beats Electronics for more than $3 billion. That's according to a report in the Financial Times. Beats is a headphone maker founded by hip-hop star Dr. Dre and the producer Jimmy Iovine.

Ironically, Iovine has said the inspiration to found Beats six years ago was the poor-quality headphones that Apple put in with its products. He offered a better alternative, and Apple hobbled the old adage if you can't beat 'em, buy 'em. Transcript provided by NPR, Copyright NPR.

View this story on npr.org

Sign up for ReCap

and never miss the top stories

Delivered to your inbox every Wednesday.

Check out a sample ReCap newsletter.