We Get Support From Schedule Programs A-Z Events Member Support

PSA Guidelines

Guidelines for Public Service Announcements on Capital Public Radio, Inc.

We broadcast Public Service Announcements (PSAs) as part of our mission to serve listeners and the community.

PSA requests must meet the following criteria:

  • Events or information must be submitted by a not-for-profit organization or non-profit agency.
  • Events or information should have appeal and value to the CPR audience and/or provide some service or benefit to the community, listeners and/or members.
  • Events must be located in the geographic region served by one or more of CPR’s stations.
  • Events or information related to candidates for office or political organizations will not be aired.

PSA Scheduling and Submission Information:

  • PSAs will be scheduled based on airtime availability and are selected at the discretion of the PSA Coordinator. Placement and frequency cannot be guaranteed. Guaranteed schedules are only available through the purchase of underwriting time or a community partnership agreement.
  • Events that are free to the public will have priority.
  • Events or information relating to CPR programming or CPR’s mission will have priority.
  • A limited number of PSAs will be scheduled during CPR on-air membership campaigns.
  • PSAs should be written in a neutral language that does not endorse, promote or call to action. PSAs may be rewritten by the PSA Coordinator.

Submission Information:

  • CPR accepts 15-second scripts or bullet point information only. Maximum of one page per event. Capital Public Radio does not air pre-recorded PSAs.
  • Requests must be mailed, faxed or e-mailed to the station at least 3 weeks before the event date. We recommend 4-6 weeks from September to May. (No PSA information will be taken over the telephone.)

Send PSAs to:

PSA Coordinator

Capital Public Radio

7055 Folsom Blvd.
Sacramento, CA 95826
Fax: (916) 278-8980
psa@capradio.org

NPR   PRI
CPB   American Public Media